The art of tasting reinvented
The LOTAO tastings were launched to increase brand awareness of LOTAO and showcase its diverse products through tastings.
The campaign targeted flexitarians interested in vegan prepared dishes. The use of flyers aimed to highlight the diversity of products and attract consumers to the brand.
Importhaus Wilms needed to organize a total of 250 tastings to promote the products and strengthen the LOTAO brand. The client’s requirements included conducting the tastings and effectively presenting the products to potential customers.
BARON & Importhaus Wilms
To satisfy Importhaus Wilms, BARON skillfully orchestrated a series of tastings, combining professionalism and innovation. BARON recruited a highly qualified staff, specially trained to transform each tasting into a memorable experience. Every step of the project was meticulously planned, ensuring a smooth and harmonious execution.
With a particular focus on vegan cooked dishes, BARON successfully captured the attention of an audience seeking new flavors. Effective communication and impeccable execution were key. The promoters, brand ambassadors, left a lasting impression.
Building on these results, Importhaus Wilms plans to renew its collaboration with BARON, paving the way for promising future projects. A success that lays the groundwork for a fruitful partnership.
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191
tastings conducted
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371
contacts
