BRAND ACTIVATION
We support brands in their in-store and out-of-store strategies. We develop innovative, effective and ROI-driven activation programs that embody your brand platform and boost sales.
We are a SHOPPER HOUSE
We support brands in achieving commercial success amidst increasingly complex and
fragmented customer journeys
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Building an integrated customer experience
We activate every touchpoint in an omnichannel approach to offer a fluid, personalized and engaging experience.
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Activate synergies
We ensure consistency between marketing messages and sales objectives to guarantee you optimal performance.
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Breaking down silos
We favor cross-functional collaborations for more creativity, more responsiveness and more performance.
Industry experts dedicated to fueling
your growth
We translate aspirational insights into concrete consumer usage to define where, when and how to interact with your shoppers. Our industry experts start from actual buying behaviors and irritants to build a customized customer experience that embodies your brand platform.
High Tech
Cosmetics and Luxury
Pharma
FMCG
Alcohol and Spirits
Sports and Lifestyle
Energy
A French Success Story
2002
Creation of the agency
2010
Launch of event production and logistics business
2013
Acquisition de l’agence Elite Promotion en Allemagne, spécialiste de la Brand Activation
2015
Acquisition of the Elite Promotion agency in Germany, Brand Activation specialist
2018
Acquisition of Partema, and launch of the Travel Retail activity
2019
Acquisition of the Techsell Group
2021
Launch of the Live Shopping offer
2023
Acquisition of Primer Impacto, Spain field marketing specialist
2024
Launch of Primer Impacto in Portugal
2024
Acquisition of the British agency N2O
Our shared values:
What drives us makes us stronger
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R
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E
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S
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P
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C
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T
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Results
Because a results-oriented culture always pays off.
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Excellence
Because it's even more rewarding to aim right when you're aiming high.
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Solidarity
Because when talents are added up one by one, the result can only be positive.
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Passion
Because we're never as efficient at our work as when we don't see it as work
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Engagement
Because if doing things correctly is a prerequisite, doing them better is a duty.
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Curiosity
Because we want to be the first to know what doesn't exist yet
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Transparency
Because trust can't be decreed. It has to be earned.
Our Offer
FIELD FORCE
We build and deploy your sales activation plans. We hire, train and coach passionate field teams who are experts in their markets throughout France.
MERCHANDISING
Our trained and experienced merchandisers maintain your displays throughout their life cycle, ensuring consistency throughout the value chain of your experiential displays.
TRAVEL RETAIL
We offer the best shopping experience to airport passengers thanks to 100% integrated processes. Our Travel Retail experts are guiding you every step of the way.
SALES TRAINING
We develop the skills of your in-house and outsourced sales teams. We create phygital training courses to optimize sales performance.
DIGITAL COMMERCE
Social Commerce, Live Shopping, Digital Experience, E-Merchandising... we help you accelerate your sales with omnichannel solutions.
